Technofeudalism is the idea that social platforms will end up acting like digital lords. They would hold a monopoly on many aspects of life such as data, markets and general information. This is considered the inevitable aftermath of capitalism, where wealth and control are seized through methods of addiction and dependency on media applications. Although, instead of the currency being money, the replacement and more important thing they are attempting to siphon is time, data, and knowledge. The usage of your data and information would be subject to ownership by entities that we are not aware of. In fact, it already is for the most part. The foundation of this concept does already exists, examples being the surge of predatory subscription models, the necessity to play the game of satisfying the algorithm for visibility on bigger social applications, or even just the nature of existing companies themselves. Take Meta or Google, who possess an overwhelming share on certain digital and online spaces, making it impossible in some cases to traverse the online space without seeing or using them. Although competition in these spheres does and would exist, it makes it harder for many people to seek meaningful alternatives, having to essentially bow down to the necessity of their new digital lords. In this ecosystem, they are not dependent on each other as the companies are so ingrained into society's everyday life, being without their presence would be a disadvantage. Some consider this the early stages of a genuine cyberpunk dystopia, where corporations evolve into mega-corporations, potentially having more influence on a global scale in comparison to the governments themselves.